// The Team
The Engineers BehindEvery 3J Effect System
A compact senior team of architects, AI engineers and product designers in Sydney — the same people who scope your project are the ones who build and hand it over.
// Core Members
Core Members
Every project runs with a named architect as your single point of contact.
Jenny Li
Founding Director & CEO
Chartered Accountant (CA ANZ) and entrepreneur with 14+ years in accounting, tax advisory and business consulting — founder of Top Figures Business Solutions and Top Grants, she takes SMEs from fragmentation to clarity and short-term pressure to sustainable, purpose-driven growth.
Jenny Zhang
Founding Director & CFO
A qualified CPA with a Master of Professional Accounting and a Bachelor of Engineering, combining financial expertise with analytical discipline and practical problem-solving.
Range Zhu
CTO
20+ years across Cisco Systems networks and Macquarie Group data centre architecture, leading scoping, system design and the technical direction of every engagement.
// How We Work
Small Team, Senior Hands
01 / DIRECT
No Layers Between You and the Build
You speak with the engineers writing the code, not an account manager relaying messages.
02 / OWNERSHIP
One Architect, End to End
The architect who scopes your system stays with it through delivery, handover and support.
03 / CRAFT
Production Standards by Default
Documentation, testing and zero-downtime deployment are part of the build, not extras.
Want to know who would build your system?
Send us a brief and we'll introduce the exact team members who would take it on.
👉 Book an Introduction Call